Innovation

Innovation

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My newsroom calls upon me to experiment with the latest online tools and leverage them to grow our audience.

In 2017, I made a Facebook chatbot that offered users on our Dallas Cowboys-dedicated page an on-the-fly look at our latest articles about the team. It doubled as a breaking news push alert system via Facebook Messenger.

Over the past couple years, I have been responsible for creating the template and workflow for the sports department's email newsletters.

In past years, I worked on my web design skills by creating special packaging for our season previews for college football and college basketball. Before the expansion of our newsroom's interactives team, I was also called upon to create special presentations for events such as Cowboys players entering the team's Ring of Honor, big-game previews and holiday features.